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FC Barcelona and Qatar Foundation: A Done Deal

Hi guys, A couple of weeks ago, I pointed out Barca fans disappointment of the partnership between the Catalan club and Qatar Foundation, as them (the fans) wanting the butter, the money for the butter...

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PSG Expecting Record Sales Shirts

Hi everyone, The arrival of Qatar investment authority as the club’s new owners has allowed the Parisian club to find its colours in terms of marketing the brand. The only problem is that the capital...

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Nasser al-Khelafi, a Man with a Vision

Hi all, When QSI (Qatar Sports Investments) bought a 70 per cent ownership stake in French football club Paris Saint-Germain (PSG) earlier this year, La Parisienne newspaper ran an article introducing...

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Al-Jazeera Increases Media Presence in Ligue 1

Hi everyone, Al-Jazeera is very serious about football and has landed another domestic Ligue 1 media rights package. After acquiring the Champions League TV rights for the french market AND the Ligue 1...

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Qatar Airways Lands on FC Barcelona Shirt

Hi everyone, Barcelona announced today that Qatar Airways will be displayed on their shirts. The club will receive payments of Eur30.5 million, Eur32 million and Eur33.5 million until the current...

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Paris St Germain Inks meaningful Deal with Qatar Tourism Authority

Hi everyone, Paris Saint-Germain have inked a huge deal with the Qatar Tourism Authority (QTA) that will bring the Ligue 1 leaders more than €150 million ($198.5m) over each of the next four seasons,...

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French Stadiums Target Qatar to Offset Home Losses

Hi guys, Eiffage SA lost money on building the state-of-the-art soccer stadium in Lille for the 2016 European championships. It’s banking on a return coming from outside of France. Eiffage and its...

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Paris St Germain Promotes Qatar Tourism

Hi guys, Qatar Tourism Authority uses Paris St Germain’s image to boost and promote tourism in Doha. After signing a meaningful deal with PSG, Qatar Tourism Authority could not have leveraged its...

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2022, The First Winter World Cup?

Hi everyone, Jérôme Valcke, the secretary general of football’s world governing body Fifa, has paved the way for a winter World Cup in 2022 by claiming today that the tournament in Qatar will not take...

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FC Barcelona Extends Partnership with Etisalat

FC Barcelona has extended its partnership with telecommunications firm Etisalat through to June 30, 2017, while the club has announced it will unveil its new shirt sponsorship agreement with Qatar...

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